Why Sony is absolutely KILLING it right now

The Future of Mirrorless Technology: A Revolution in Photography

I think this is a smart move because not only does the autofocus need to be redesigned, but you actually have a shorter flange distance between the lens and the sensor. This becomes particularly problematic with wide-angle lenses, and the optics actually do need to be redesigned to take full advantage of the resolution that you're able to get out of the sensor. But there are a lot of advantages to this new technology, and one of them is that it allows for faster shooting speeds. With DSLRs, the mirror flap system can limit how fast you can shoot frames per second, which can be frustrating when trying to capture a particular moment or scene.

There's also the advantage of having 4K video capabilities, which were previously difficult to achieve with DSLRs. Canon has made significant strides in this area with their dual-pixel AF technology, but Sony is pushing the boundaries even further with their mirrorless cameras. The question remains, however, how will other manufacturers respond to these advancements? Will they continue to lag behind, or will we see a surge of innovation and improvement across the industry?

One thing that's clear is that mirrorless technology is here to stay, and it's already starting to change the way we approach photography. The Sony A9, for example, has shown us what's possible in terms of shooting speed and autofocus accuracy, and it's only a matter of time before other manufacturers start to catch up. But even if they don't surpass Sony's performance, mirrorless technology is still going to offer some significant advantages over traditional DSLRs.

For instance, the ability to shoot video without needing an external camera assistant or second shooter opens up a world of possibilities for photographers who want to capture intimate and dynamic scenes. With the right equipment, you can compose the image while maintaining focus on your subject, creating a more immersive and engaging viewing experience for the viewer. This is just one example of how mirrorless technology can revolutionize the way we work as photographers.

Another area where mirrorless cameras are making strides is in lens design. With smaller sensors and more compact bodies, manufacturers like Sony and Fuji are able to create lenses that are both high-quality and affordable. The resulting lens lineup offers a wide range of options for photographers, from wide-angle shots to telephoto zooms, and everything in between.

However, there's still room for improvement, particularly when it comes to autofocus speed and video capabilities. While Sony is leading the charge in these areas, other manufacturers like Panasonic are also making significant strides. The micro-four-thirds format, which has been around for some time, is a great example of this. Despite its limitations in terms of sensor size and technology, Panasonic has still managed to create high-quality cameras with impressive video capabilities.

But what's holding back the micro-four-thirds format from reaching its full potential? One major limitation is the lack of phase detection autofocus, which makes it more challenging to achieve fast and accurate focusing. However, this hasn't stopped manufacturers like Panasonic from developing innovative solutions, such as the five-axis system, which uses advanced algorithms to improve autofocus performance.

Ultimately, the future of mirrorless technology holds a lot of promise for photographers. With advancements in camera design, lens quality, and video capabilities, we can expect to see more creative possibilities emerge. Whether you're a professional photographer or an enthusiast, mirrorless cameras offer a range of exciting opportunities for exploration and experimentation.

As we move forward, it'll be fascinating to see how manufacturers respond to the challenges and limitations of mirrorless technology. Will they continue to innovate and push the boundaries of what's possible? Only time will tell, but one thing is certain: mirrorless technology is here to stay, and it's going to change the way we approach photography forever.

The Benefits of Mirrorless Technology

I think that Sony are doing that right now in the modern sense with their designs like for instance right now I have the artist series videos that I shoot I shoot those by myself and I can literally compose the image and I can have an unmanned camera that will stay in focus the whole time I'm shooting video. That's what I'm doing right now it's amazing I don't have to have two people to do the same job so it opens up a lot of possibilities of what I can do with the camera and my needs obviously with video are a little bit different but it's gonna be interesting to see what happens.

One of the most significant advantages of mirrorless technology is its ability to enable shooting in new and innovative ways. With DSLRs, you're often tied to a traditional shooting style that relies on having an assistant or second shooter to help with composition and focus. But with mirrorless cameras, you have the freedom to move around and experiment with different angles and perspectives.

For example, let's say you're shooting a video and you want to capture a close-up shot of your subject's face. With a DSLR, you'd need to rely on a tripod or other stabilizing device to keep the camera steady, which can be frustrating and limit your creative options. But with a mirrorless camera, you can use advanced autofocus features like eye-tracking or face-detection to ensure that your subject stays in focus even when you're moving around.

Another benefit of mirrorless technology is its ability to reduce noise and improve image quality. With DSLRs, you often have to rely on external lighting sources to achieve high-quality images, which can be expensive and inconvenient. But with mirrorless cameras, you can take advantage of the camera's built-in light metering system to capture images in a wider range of lighting conditions.

Of course, one of the biggest advantages of mirrorless technology is its ability to enable faster shooting speeds. With DSLRs, you're often limited by the speed of the mirror flap system, which can slow down your shooting pace. But with mirrorless cameras, you have the freedom to shoot as fast and as long as you need, without worrying about the camera's limitations.

The Future of Mirrorless Technology: A Revolution in Photography

As we move forward, it'll be fascinating to see how manufacturers respond to the challenges and limitations of mirrorless technology. Will they continue to innovate and push the boundaries of what's possible? Only time will tell, but one thing is certain: mirrorless technology is here to stay, and it's going to change the way we approach photography forever.

One area where mirrorless cameras are making significant strides is in video capabilities. With advancements in autofocus speed, image stabilization, and advanced color science, mirrorless cameras are becoming increasingly capable of producing high-quality videos that rival those produced by traditional film cameras.

The Sony A9, for example, has shown us what's possible in terms of shooting speed and autofocus accuracy, but it's only a matter of time before other manufacturers start to catch up. The Panasonic Lumix GH5 is another great example of this, with its advanced autofocus system and impressive video capabilities.

But even if they don't surpass Sony's performance, mirrorless cameras are still going to offer some significant advantages over traditional DSLRs. For instance, the ability to shoot in RAW format opens up a world of possibilities for photographers who want to capture high-quality images with maximum flexibility.

Overall, the future of mirrorless technology holds a lot of promise for photographers. With advancements in camera design, lens quality, and video capabilities, we can expect to see more creative possibilities emerge. Whether you're a professional photographer or an enthusiast, mirrorless cameras offer a range of exciting opportunities for exploration and experimentation.

"WEBVTTKind: captionsLanguage: enwhat is up everybody welcome back in this video I want to open up a discussion about mirrorless cameras I'm gonna be talking primarily about Sony whether you love them or hate them it's pretty obvious that Sony are absolutely killing it and dominating the full-frame mirrorless industry right now in fact so much so that Canon and Nikon have both recently made announcements that they are aggressively producing a full-frame camera system each one of them and we're not talking about just a new body we're talking about a new body new lens mount a new lenses the whole thing and when was the last time you saw either one of those companies pursue anything aggressively in whip into action so it's gonna be interesting to see and I think Sony is an interesting company to look at because they've not been part of the photography industry for that long a time but in that short amount of time they've developed something that basically has taken photography into a place with mirrorless where in terms of feature set they're matching or beating the price of DSLRs and I think the features are actually surpassing what you can do with the DSLR and so that's what I want to talk a bit about in this video first of all I want to give a shout out to our sponsors today who are the awesome folks over at squarespace.com you need a website you need a place to put your stuff in Squarespace have you covered with an all-in-one solution for building a beautiful website portfolio or even an online store so head over to Squarespace comm / AOP and sign up for the free trial grab one of their beautiful award-winning templates and start building your website today if you decide that Squarespace is right for you I can save you an additional ten percent on your order by using offer code AOP once again that offer code is AOP and I want to give a special shout out and thanks to the folks at Squarespace for sponsoring another episode of the art of photography so let's talk about mirrorless technology for a second I think this is kind of interesting because I think even today if you ask most photographers what is the difference between a DSLR and a mirrorless design you're gonna get the same answer which is well there's no mirror box so you can make a smaller and more compact camera well that's certainly true but I think this is more of an advantage of mirrorless rather than a differentiating factor between it does DSLR design and the mirrorless design I think the real difference comes in the sensor and so if you take a traditional DSLR I'm not talking about live view I'm talking about just the way a DSLR is designed to be used you have a mirror in there and the image sensor is only active at the point caPSURE so this means what you're going to do is you use the viewfinder and you acquire your subject you get the autofocus and the automatic exposure set and then the mirror flips up the point of image capture the shutter opens up and the sensor becomes active and makes the picture but any mirrorless system you have a sensor that's active as long as the cameras on and the options that you have for what data you're pulling off of that sensor far surpass what you're able to do with the DSLR in a DSLR when you're acquiring your exposure and your autofocus you're doing that with a sensor that is separate from then the image capture sensor and these are really small we're talking like I kill a pixel and so there's only so much definition and so much you can do for instance with auto focus on that whereas with the DSLR model if you're getting a full data readout there's a lot more that you're able to do with the camera in general and so there is I believe a five-point system Sony calls it a four point but I'm going to add a fifth one because I think it's pretty important but there are basically five components that you need in place to make a mirrorless system work and the first one we're talking about is a sensor now sony is also a sensor company they make sensors for most mobile phones and many other camera manufacturers sometimes this is confirmed that they produce the sensors sometimes it's confirmed that they design the sensors most often it's not but they have a tremendous luxury with that because when you own your own sensor company it allows you to do proof of concepts and testing that would cost you an exorbitant so Sony are in a clear advantage point because they own their own sensor business and so Sony you see this throughout the lineup with the Alpha series cameras and I'm talking about the full-frame stuff so like the a7 and now the a9 we have had many sensors in play for a long time and there really have always been three running at one time even the 24 megapixel sensor which is the middle-of-the-road sensor that Sony put into the a7 model you have a high-resolution version of this it was originally 36 megapixels it is up to 42 megapixels now this is found in the a7 R series and then there is a low resolution or a 12 megapixel sensor that is found in the a7 s and the advantage of having a low resolution megapixel count is that you have a larger pixel pitch so your pixels are able to gather more light so there is a dedicated low light model but they have always had three sensors running in in any given time later on came backside illumination which is a redesign of the sensor to make it more efficient in the way it gathers light it gives you about an extra stop of light and not only do you see these in the full-frame models you see these in the aps-c models like the a 6300 the a 6500 and even in the lower line models like the point-and-shoot like the rx 10 or the rx 100 series and it's pretty interesting to see how they have treated sensor design over the years of course the newest things last year when they introduced the a9 this features a stacked CMOS sensor which is a whole new design which basically has three parts there is a pixel layer there is an integral memory layer and there's also a built-in image processor and there are three benefits that you get out of this stack - CMOS sensor first of all you have up to 20 frames per second blackout free shooting now if you consider the older DSLR model at the point in which you take the picture the mirror flips up so you can't see when the picture is actually being made early merliss cameras it was a similar kind of deal they have a camera now that will feature completely black out free shooting you just hold the camera and go in fact it's interesting because they have a little bracket that comes up and that actually indicates that the pictures being made because we're not used to being able to see that it also features the ability to have 60 times per second autofocus as well as automatic exposure system and I'm gonna come back to this but this is almost real-time when you're considering 60 times a second it's refocusing or it's reexpose amazing and finally we also have the ability to use the electronic shutter up to 130 mm of a second for anti distortion silent shooting a CMOS sensor suffers from some of its design and that it scans the image and so if you have the sensor it reads from left to right and top to bottom so while you can shoot at one four thousand to the second let's say it's going to actually take longer for that then for the sensor to acquire that information so the result that you get is a jello effect if you use an electronic shredder this is why we still have mechanical shutters in mirrorless cameras for instance if you take a cell phone a cell phone does not have a mechanical shutter if you're shooting out a moving car if you have anything that's moving rapidly in the image sometimes you see the jello effect that come into place so it will be interesting to see because I know Sony has technology right now that they've done a proof-of-concept with a sensor that is like a one mega pick sensor but is a truly global sensor so rather than scanning it shoots all at once once this technology is into play you won't have a mechanical shutter anymore because there will be no need for it so that's the first part of this is the sensor part of the equation the second part of it is all these things I've talked about there's an enormous amount of data that's coming off the sensor at all times and you have to have a processor that will keep up with that so the processor is extremely important this is something that I think Sony have learned over the years the hard way on some of the early cameras that I was using particularly when you're in video you have problems with overheating Sony be kind of came notorious with that and that's part of the problem is the sensor cannot keep up with the data readout that's coming off of that the third part of this equation is these software algorithms that interpret what you're going to do with all this stuff and this is really important because you need to have developers working on something that are going to be able to write software that will do things like iaf which is the eye autofocus tracking that Sony will do well you can auto focus up to 60 times a second and so to be able to lock in on not only a face but the human eye and track that and keep it in focus it's amazing what we're able to do with that now that's something that we were never able to do with the DSLR live view is a little bit different and I think auto focus has been a little slow to grow with that but that is an important part of this equation the fourth part of this equation is how are you going to power the camera earlier I said with the DSLR model where your sensor is only active at the point of image capture well that's great for battery life but when you have the sensor delivering data as long as the cameras on that's going to be a huge draw on the battery and I think this is something that Sony have had to adjust to as well finally now we have the Z battery which gives you much better battery performance than the old W batteries I used to have to carry a lot of them around but that is a big deal and that is a big part of maryland's technology it also has a lot to do with the functionality of the camera and if you have used any of Fugees cameras and the menu options there are adjustments for how you want to regulate the power in the camera and even for an example like the XT 2 to get full capabilities out of the video functionality you're gonna really need the battery grip in both batteries that's just the way it's set up I think Sony have finally gotten this straight with the Z battery I've started using them more recently and have great results and finally the last part of this equation is lens design and this is something that I think Sony have taken some unfair criticism on over the years they have been slow to develop their newer lens lineup and it's at a point right now where I think it's very legitimate but a lot of people along the way said well you rolled up Konica Minolta x' imaging department into sony so why can't you just use the Konica Minolta autofocus lenses but think about this whole system and the way it's working with the amount of data that you're pulling off the sensor what's being processed the software algorithms that are able to process literally focusing on someone's eye 60 times a second you're gonna have to have autofocus motors that are able to keep up with that back to the traditional DSLR design when you take the picture the autofocus system works in a similar way what it's designed to do is something like a stepping motor is the lens moves to acquire focus and it stops and then you might reacquire focus and do it again but continuous autofocus is a much slower affair and a DSLR type setup and when you look at what Sony's designing with their systems right now you have things like direct linear type motors that are contactless so literally this is more of a video camera design in fact I think it's taken directly from the idea of a camcorder where you have something that will stay in focus and it's designed to move as fast as the autofocus will acquire a new focus point and so it's not like you can just take the old lenses and move them on and I think we're seeing this now with Canon and Nikon I think this is a smart move because not only does the autofocus need to be redesigned but you actually have a shorter flange distance between the lens and the sensor this becomes particularly problematic with wide-angle lenses and the optics actually do need to be redesigned to take full advantage of the resolution that you're able to get out of the sensor but there are a lot of advantages and for instance I think we've just kind of cracked the surface I mean we've had 1080p video and now 4k video for a while and this is something that DSLRs didn't handle as well in fact I'm you know you used to not be able to do autofocus it all in Live View of course Canon later introduced dual pixel AF and they've done a pretty good job on that so it'll be interesting to see what companies do what in terms of video but I think in terms of shooting speed you really are maxed out because of the whole system of a mirror flapping up any shutter opening on a DSLR camera of how fast you can actually have any frames per second burst speed to capture what it is that you're trying to do and that's the most recent thing we've seen with the a9 but it's gonna be a really interesting see where it goes in the future maybe this could be an advantage for Canada and icon because they've already seen what's possible and so they're gonna come along into that trying to reevaluate that into their own systems I don't know I do think it's going to be an upward battle so I'd be curious to know what you guys think about mirrorless technology is this something you're even care about I know not everybody does but I think believe it or not I think this is about to have a dramatic change on photography as we know it much in the same way that when 35-millimeter became kind of the standard for quote-unquote professional photography it changed everything and it wasn't because the film was smaller in fact a lot of people scoffed at it because it wasn't 120 it wasn't a bigger size so it was a lower resolution of film but what it allowed everything to do in the photography industry it allowed cameras to be designed to come out that you could take places that you couldn't take a large full medium format camera and that made it much more intimate and it change the things people were able to do with cameras and I think that Sony are doing that right now in the modern sense with their designs like for instance right now I have the artist series videos that I shoot I shoot those by myself and I can literally compose the image and I can have an unmanned camera that will stay in focus the whole time I'm shooting video that's what I'm doing right now it's amazing I don't have to have two people to do the same job so it opens up a lot of possibilities of what I can do with the camera and my needs obviously with video are a little bit different but it's gonna be interesting to see what happens and I think it's also you have to give credit to other mirrorless manufacturers as well I think Fuji have done an unbelievable job with their aps-c system I think that lens lineup is unbelievable and I think they're getting better and getting stronger all the time - I think they're a little behind in terms of speed and then also in the video Department but I think those things will be rectified as time moves forward - the thing that I would really love to see is micro four-thirds has been mirrorless technology that's been around for quite some time right now and there's some great optics in that space when you consider how small that sensor is it really does give you the ability to make a really small camera and they've made great strides in the video side of things but that sensor is kind of old that they're all using now it's not even backside illuminated so there's no phase detection autofocus it's only contrast so it's gonna be really interesting to see if this does indeed motivate other manufacturers to do the same I would love to see it I think microfiber four-thirds is a legitimate format I don't want to see it go away but I think it's slow to keep up they've done made great strides in video and again if we look at that five way system there of all the components that that are involved I think that Panasonic at least have clearly put a lot into the software development part of that where you have algorithms they're constantly issuing updates for the gh 5 which is a great camera that have improved autofocus and they've done better than I thought they would be able to do with it but it still is not on par with what we're seeing Sony do in the mirrorless space we'd love to hear your comments on this and until the next video I will see you guys then laterwhat is up everybody welcome back in this video I want to open up a discussion about mirrorless cameras I'm gonna be talking primarily about Sony whether you love them or hate them it's pretty obvious that Sony are absolutely killing it and dominating the full-frame mirrorless industry right now in fact so much so that Canon and Nikon have both recently made announcements that they are aggressively producing a full-frame camera system each one of them and we're not talking about just a new body we're talking about a new body new lens mount a new lenses the whole thing and when was the last time you saw either one of those companies pursue anything aggressively in whip into action so it's gonna be interesting to see and I think Sony is an interesting company to look at because they've not been part of the photography industry for that long a time but in that short amount of time they've developed something that basically has taken photography into a place with mirrorless where in terms of feature set they're matching or beating the price of DSLRs and I think the features are actually surpassing what you can do with the DSLR and so that's what I want to talk a bit about in this video first of all I want to give a shout out to our sponsors today who are the awesome folks over at squarespace.com you need a website you need a place to put your stuff in Squarespace have you covered with an all-in-one solution for building a beautiful website portfolio or even an online store so head over to Squarespace comm / AOP and sign up for the free trial grab one of their beautiful award-winning templates and start building your website today if you decide that Squarespace is right for you I can save you an additional ten percent on your order by using offer code AOP once again that offer code is AOP and I want to give a special shout out and thanks to the folks at Squarespace for sponsoring another episode of the art of photography so let's talk about mirrorless technology for a second I think this is kind of interesting because I think even today if you ask most photographers what is the difference between a DSLR and a mirrorless design you're gonna get the same answer which is well there's no mirror box so you can make a smaller and more compact camera well that's certainly true but I think this is more of an advantage of mirrorless rather than a differentiating factor between it does DSLR design and the mirrorless design I think the real difference comes in the sensor and so if you take a traditional DSLR I'm not talking about live view I'm talking about just the way a DSLR is designed to be used you have a mirror in there and the image sensor is only active at the point caPSURE so this means what you're going to do is you use the viewfinder and you acquire your subject you get the autofocus and the automatic exposure set and then the mirror flips up the point of image capture the shutter opens up and the sensor becomes active and makes the picture but any mirrorless system you have a sensor that's active as long as the cameras on and the options that you have for what data you're pulling off of that sensor far surpass what you're able to do with the DSLR in a DSLR when you're acquiring your exposure and your autofocus you're doing that with a sensor that is separate from then the image capture sensor and these are really small we're talking like I kill a pixel and so there's only so much definition and so much you can do for instance with auto focus on that whereas with the DSLR model if you're getting a full data readout there's a lot more that you're able to do with the camera in general and so there is I believe a five-point system Sony calls it a four point but I'm going to add a fifth one because I think it's pretty important but there are basically five components that you need in place to make a mirrorless system work and the first one we're talking about is a sensor now sony is also a sensor company they make sensors for most mobile phones and many other camera manufacturers sometimes this is confirmed that they produce the sensors sometimes it's confirmed that they design the sensors most often it's not but they have a tremendous luxury with that because when you own your own sensor company it allows you to do proof of concepts and testing that would cost you an exorbitant so Sony are in a clear advantage point because they own their own sensor business and so Sony you see this throughout the lineup with the Alpha series cameras and I'm talking about the full-frame stuff so like the a7 and now the a9 we have had many sensors in play for a long time and there really have always been three running at one time even the 24 megapixel sensor which is the middle-of-the-road sensor that Sony put into the a7 model you have a high-resolution version of this it was originally 36 megapixels it is up to 42 megapixels now this is found in the a7 R series and then there is a low resolution or a 12 megapixel sensor that is found in the a7 s and the advantage of having a low resolution megapixel count is that you have a larger pixel pitch so your pixels are able to gather more light so there is a dedicated low light model but they have always had three sensors running in in any given time later on came backside illumination which is a redesign of the sensor to make it more efficient in the way it gathers light it gives you about an extra stop of light and not only do you see these in the full-frame models you see these in the aps-c models like the a 6300 the a 6500 and even in the lower line models like the point-and-shoot like the rx 10 or the rx 100 series and it's pretty interesting to see how they have treated sensor design over the years of course the newest things last year when they introduced the a9 this features a stacked CMOS sensor which is a whole new design which basically has three parts there is a pixel layer there is an integral memory layer and there's also a built-in image processor and there are three benefits that you get out of this stack - CMOS sensor first of all you have up to 20 frames per second blackout free shooting now if you consider the older DSLR model at the point in which you take the picture the mirror flips up so you can't see when the picture is actually being made early merliss cameras it was a similar kind of deal they have a camera now that will feature completely black out free shooting you just hold the camera and go in fact it's interesting because they have a little bracket that comes up and that actually indicates that the pictures being made because we're not used to being able to see that it also features the ability to have 60 times per second autofocus as well as automatic exposure system and I'm gonna come back to this but this is almost real-time when you're considering 60 times a second it's refocusing or it's reexpose amazing and finally we also have the ability to use the electronic shutter up to 130 mm of a second for anti distortion silent shooting a CMOS sensor suffers from some of its design and that it scans the image and so if you have the sensor it reads from left to right and top to bottom so while you can shoot at one four thousand to the second let's say it's going to actually take longer for that then for the sensor to acquire that information so the result that you get is a jello effect if you use an electronic shredder this is why we still have mechanical shutters in mirrorless cameras for instance if you take a cell phone a cell phone does not have a mechanical shutter if you're shooting out a moving car if you have anything that's moving rapidly in the image sometimes you see the jello effect that come into place so it will be interesting to see because I know Sony has technology right now that they've done a proof-of-concept with a sensor that is like a one mega pick sensor but is a truly global sensor so rather than scanning it shoots all at once once this technology is into play you won't have a mechanical shutter anymore because there will be no need for it so that's the first part of this is the sensor part of the equation the second part of it is all these things I've talked about there's an enormous amount of data that's coming off the sensor at all times and you have to have a processor that will keep up with that so the processor is extremely important this is something that I think Sony have learned over the years the hard way on some of the early cameras that I was using particularly when you're in video you have problems with overheating Sony be kind of came notorious with that and that's part of the problem is the sensor cannot keep up with the data readout that's coming off of that the third part of this equation is these software algorithms that interpret what you're going to do with all this stuff and this is really important because you need to have developers working on something that are going to be able to write software that will do things like iaf which is the eye autofocus tracking that Sony will do well you can auto focus up to 60 times a second and so to be able to lock in on not only a face but the human eye and track that and keep it in focus it's amazing what we're able to do with that now that's something that we were never able to do with the DSLR live view is a little bit different and I think auto focus has been a little slow to grow with that but that is an important part of this equation the fourth part of this equation is how are you going to power the camera earlier I said with the DSLR model where your sensor is only active at the point of image capture well that's great for battery life but when you have the sensor delivering data as long as the cameras on that's going to be a huge draw on the battery and I think this is something that Sony have had to adjust to as well finally now we have the Z battery which gives you much better battery performance than the old W batteries I used to have to carry a lot of them around but that is a big deal and that is a big part of maryland's technology it also has a lot to do with the functionality of the camera and if you have used any of Fugees cameras and the menu options there are adjustments for how you want to regulate the power in the camera and even for an example like the XT 2 to get full capabilities out of the video functionality you're gonna really need the battery grip in both batteries that's just the way it's set up I think Sony have finally gotten this straight with the Z battery I've started using them more recently and have great results and finally the last part of this equation is lens design and this is something that I think Sony have taken some unfair criticism on over the years they have been slow to develop their newer lens lineup and it's at a point right now where I think it's very legitimate but a lot of people along the way said well you rolled up Konica Minolta x' imaging department into sony so why can't you just use the Konica Minolta autofocus lenses but think about this whole system and the way it's working with the amount of data that you're pulling off the sensor what's being processed the software algorithms that are able to process literally focusing on someone's eye 60 times a second you're gonna have to have autofocus motors that are able to keep up with that back to the traditional DSLR design when you take the picture the autofocus system works in a similar way what it's designed to do is something like a stepping motor is the lens moves to acquire focus and it stops and then you might reacquire focus and do it again but continuous autofocus is a much slower affair and a DSLR type setup and when you look at what Sony's designing with their systems right now you have things like direct linear type motors that are contactless so literally this is more of a video camera design in fact I think it's taken directly from the idea of a camcorder where you have something that will stay in focus and it's designed to move as fast as the autofocus will acquire a new focus point and so it's not like you can just take the old lenses and move them on and I think we're seeing this now with Canon and Nikon I think this is a smart move because not only does the autofocus need to be redesigned but you actually have a shorter flange distance between the lens and the sensor this becomes particularly problematic with wide-angle lenses and the optics actually do need to be redesigned to take full advantage of the resolution that you're able to get out of the sensor but there are a lot of advantages and for instance I think we've just kind of cracked the surface I mean we've had 1080p video and now 4k video for a while and this is something that DSLRs didn't handle as well in fact I'm you know you used to not be able to do autofocus it all in Live View of course Canon later introduced dual pixel AF and they've done a pretty good job on that so it'll be interesting to see what companies do what in terms of video but I think in terms of shooting speed you really are maxed out because of the whole system of a mirror flapping up any shutter opening on a DSLR camera of how fast you can actually have any frames per second burst speed to capture what it is that you're trying to do and that's the most recent thing we've seen with the a9 but it's gonna be a really interesting see where it goes in the future maybe this could be an advantage for Canada and icon because they've already seen what's possible and so they're gonna come along into that trying to reevaluate that into their own systems I don't know I do think it's going to be an upward battle so I'd be curious to know what you guys think about mirrorless technology is this something you're even care about I know not everybody does but I think believe it or not I think this is about to have a dramatic change on photography as we know it much in the same way that when 35-millimeter became kind of the standard for quote-unquote professional photography it changed everything and it wasn't because the film was smaller in fact a lot of people scoffed at it because it wasn't 120 it wasn't a bigger size so it was a lower resolution of film but what it allowed everything to do in the photography industry it allowed cameras to be designed to come out that you could take places that you couldn't take a large full medium format camera and that made it much more intimate and it change the things people were able to do with cameras and I think that Sony are doing that right now in the modern sense with their designs like for instance right now I have the artist series videos that I shoot I shoot those by myself and I can literally compose the image and I can have an unmanned camera that will stay in focus the whole time I'm shooting video that's what I'm doing right now it's amazing I don't have to have two people to do the same job so it opens up a lot of possibilities of what I can do with the camera and my needs obviously with video are a little bit different but it's gonna be interesting to see what happens and I think it's also you have to give credit to other mirrorless manufacturers as well I think Fuji have done an unbelievable job with their aps-c system I think that lens lineup is unbelievable and I think they're getting better and getting stronger all the time - I think they're a little behind in terms of speed and then also in the video Department but I think those things will be rectified as time moves forward - the thing that I would really love to see is micro four-thirds has been mirrorless technology that's been around for quite some time right now and there's some great optics in that space when you consider how small that sensor is it really does give you the ability to make a really small camera and they've made great strides in the video side of things but that sensor is kind of old that they're all using now it's not even backside illuminated so there's no phase detection autofocus it's only contrast so it's gonna be really interesting to see if this does indeed motivate other manufacturers to do the same I would love to see it I think microfiber four-thirds is a legitimate format I don't want to see it go away but I think it's slow to keep up they've done made great strides in video and again if we look at that five way system there of all the components that that are involved I think that Panasonic at least have clearly put a lot into the software development part of that where you have algorithms they're constantly issuing updates for the gh 5 which is a great camera that have improved autofocus and they've done better than I thought they would be able to do with it but it still is not on par with what we're seeing Sony do in the mirrorless space we'd love to hear your comments on this and until the next video I will see you guys then later\n"