The Power of Modern Browsers and AXS

We're using AXS and the power of modern browsers on these devices to make sure that all the information that a user might need as they go through these local results is available right away. So, there's a local example easy to enter that query easy to consume just the kinds of information that I want from it.

Let's do a simple search task maybe while lunch I'll do a query that I do a lot want to see how the Market's doing so let's do S&P 500 so let's see how hard this one is to enter Steve enters s and boom so what happened there Steve only had to type one character uh and he got the query that that we were looking for. What happened there is that we noticed a while back that people do do repeated queries on through the day they are doing things like checking the market checking the sports scores those kinds of things uh and so what we have done is to integrate uh query suggestions from your history with our normal kinds of query suggestions and so when Steve tyed Des because in my history I have the S&P 500 query that's what came up with Google instant on mobile Steve didn't even have to hit with turn and the results came up. The real reason I wanted to do this query was to point out uh the results here Steve just Scrolls a little bit you'll see that of course we have all the usual kinds of of results you can drill into any of these but for this kind of query with a strong intent we've returned at the top here an interactive widget basically that gives me the information that probably I'm looking for about the S&P 500 and you can see with the tap for example Steve can go and look at how this index has been doing over the year uh if he slides right we'll see some news for for the Index market overview and some other things.

This is something we launched back in Mark trying to make again this kind of strong intent query very easy to consume. The information that you want so we've done a local one we've done a simple one let's do a little more complicated search uh and for this one I I'll just set this up this way I have a feeling that I'm going to be making a trip to Russia soon uh the reason is while we were backstage amen mentioned to me that if the demos don't go well he's sending me to is Siberia uh so I I think it's going pretty well um so I'm hoping that he's only going to send me to our Moscow office and I'm going to need a hotel along there so let's do Hilton hotel Moscow Russia so let's see what happens with as Steve starts to enter this he as he types hi not surprisingly the whole query Hilton hotel Moscow Russia is not one of our top three things but notice that along the side we've added these pluses this is again is a new feature launching today something that we've had in the Android Search widget and the uh iPhone search app for a while now we call it a query building capability so what Steve can do is tap on the plus and he goes to the next uh piece of the query and gets suggestions from there.

So he's done Hill Nels he types MOS and there's Hill Nels Moscow Russia so we counted this query has 26 characters uh and Steve did actually eight caps to enter that query so again making it easy to enter these more complicated searches let's do one more like that while I'm in Moscow I'm going to want to hopefully get a chance to do some sseeing so let's do Moscow top attractions so again Steve's going to use the qu the query Builder to build this query okay so there it is what I wanted to point out about this query is for a query like this you get a lot of different kinds of results and the the textual Snippets are trying to help me kind of choose what I want but what Steve can do here is to actually tap on this spy glass icon that's along the side this again is something we launched a couple months ago and what this does is take me instantly into a visual search mode where what we're seeing here is previews screenshots of each of the results and so by looking at those I can see kind of what kind of result it is uh and so as Steve Scrolls along this is the kind I was really looking for something which pictures of all the attractions and little descriptions of each one and so then of course Steve can C get to that.

For these more complicated queries we've used the query Builder to make it easier to enter your query and then things like this feature which we call mobile instant previews to make it easy to use the results and get to the result that I want

"WEBVTTKind: captionsLanguage: enthat give you instant access into local queries so let's see how hard it is for Steve to enter our lunch query there we just did it uh pretty easy to enter that query and this query is more than just the word restaurants of course we've also passed through our location what we see now is our new search interface for for Mobile Local searches again launching today and you see at the top we have a map that shows the cluster of restaurants around here and the blue dot is us so again trying to make it easy to see what you're probably looking for with this as Steve begins to scroll through the results you'll see that the map actually changes in place to give me the context of where each restaurant is in relation to me and you see the listing list some other information about the restaurant uh and let's pick this restaurant here as Steve Taps through I want to point out how quickly that result came up on the screen to give me more information about this particular restaurant and that happened because we're using AXS and the power of the modern browsers on these devices to make sure that all the information that a user might need as they go through these local results is available uh right away so there's a local example easy to enter that query easy to consume just the kinds of information that I want from it so next let's do a simple search task maybe while lunch I'll do a query that I do a lot want to see how the Market's doing so let's do S&P 500 so let's see how hard this one is to enter Steve enters s and boom so what happened there Steve only had to type one character uh and he got the query that that we were looking for what happened there is that we noticed a while back that people do do repeated queries on through the day they are doing things like checking the market checking the sports scores those kinds of things uh and so what we have done is to integrate uh query suggestions from your history with our normal kinds of query suggestions and so when Steve tyed Des because in my history I have the S&P 500 query that's what came up with Google instant on mobile Steve didn't even have to hit with turn and the results came up but the real reason I wanted to do this query was to point out uh the results here Steve just Scrolls a little bit you'll see that of course we have all the usual kinds of of results you can drill into any of these but for this kind of query with a strong intent we've returned at the top here an interactive widget basically that gives me the information that probably I'm looking for about the S&P 500 and you can see with the tap for example Steve can go and look at how this index has been doing over the year uh if he slides right we'll see some news for for the Index market overview and some other things uh this is something we launched back in Mark trying to make again this kind of strong intent query uh very easy to consume the information that you want so we've done a local one we've done a simple one let's do a little more complicated search uh and for this one I I'll just set this up this way I have a feeling that I'm going to be making a trip to Russia soon uh the reason is while we were backstage amen mentioned to me that if the demos don't go well he's sending me to is Siberia uh so I I think it's going pretty well um so I'm hoping that he's only going to send me to our Moscow office and I'm going to need a hotel along there so let's do Hilton hotel Moscow Russia so let's see what happens with as Steve starts to enter this he as he types hi not surprisingly the whole query Hilton hotel Moscow Russia is not one of our top three things but notice that along the side we've added these pluses this is again is a new feature launching today something that we've had in the Android Search widget and the uh iPhone search app for a while now we call it a query building capability so what Steve can do is tap on the plus and he goes to the next uh piece of the query and gets suggestions from there so he's done Hill Nels he types MOS and there's Hill Nels Moscow Russia so we counted this query has 26 characters uh and Steve did actually eight caps to enter that query so again making it easy to enter these more complicated searches let's do one more like that while I'm in Moscow I'm going to want to hopefully get a chance to do some sseeing so let's do Moscow top attractions so again Steve's going to use the qu the query Builder to build this query okay so there it is what I wanted to point out about this query is for a query like this you get a lot of different kinds of results and the the textual Snippets are trying to help me kind of choose what I want but what Steve can do here is to actually tap on this spy glass icon that's along the side this again is something we launched a couple months ago and what this does is take me instantly into a visual search mode where what we're seeing here is previews screenshots of each of the results and so by looking at those I can see kind of what kind of result it is uh and so as Steve Scrolls along this is the kind I was really looking for something which pictures of all the attractions and little descriptions of each one and so then of course Steve can C get to that so for these more complicated queries we've used the query Builder to make it easier to enter your query and then things like this feature which which we call mobile instant previews to make it easy to use the results and get to the result that I wantthat give you instant access into local queries so let's see how hard it is for Steve to enter our lunch query there we just did it uh pretty easy to enter that query and this query is more than just the word restaurants of course we've also passed through our location what we see now is our new search interface for for Mobile Local searches again launching today and you see at the top we have a map that shows the cluster of restaurants around here and the blue dot is us so again trying to make it easy to see what you're probably looking for with this as Steve begins to scroll through the results you'll see that the map actually changes in place to give me the context of where each restaurant is in relation to me and you see the listing list some other information about the restaurant uh and let's pick this restaurant here as Steve Taps through I want to point out how quickly that result came up on the screen to give me more information about this particular restaurant and that happened because we're using AXS and the power of the modern browsers on these devices to make sure that all the information that a user might need as they go through these local results is available uh right away so there's a local example easy to enter that query easy to consume just the kinds of information that I want from it so next let's do a simple search task maybe while lunch I'll do a query that I do a lot want to see how the Market's doing so let's do S&P 500 so let's see how hard this one is to enter Steve enters s and boom so what happened there Steve only had to type one character uh and he got the query that that we were looking for what happened there is that we noticed a while back that people do do repeated queries on through the day they are doing things like checking the market checking the sports scores those kinds of things uh and so what we have done is to integrate uh query suggestions from your history with our normal kinds of query suggestions and so when Steve tyed Des because in my history I have the S&P 500 query that's what came up with Google instant on mobile Steve didn't even have to hit with turn and the results came up but the real reason I wanted to do this query was to point out uh the results here Steve just Scrolls a little bit you'll see that of course we have all the usual kinds of of results you can drill into any of these but for this kind of query with a strong intent we've returned at the top here an interactive widget basically that gives me the information that probably I'm looking for about the S&P 500 and you can see with the tap for example Steve can go and look at how this index has been doing over the year uh if he slides right we'll see some news for for the Index market overview and some other things uh this is something we launched back in Mark trying to make again this kind of strong intent query uh very easy to consume the information that you want so we've done a local one we've done a simple one let's do a little more complicated search uh and for this one I I'll just set this up this way I have a feeling that I'm going to be making a trip to Russia soon uh the reason is while we were backstage amen mentioned to me that if the demos don't go well he's sending me to is Siberia uh so I I think it's going pretty well um so I'm hoping that he's only going to send me to our Moscow office and I'm going to need a hotel along there so let's do Hilton hotel Moscow Russia so let's see what happens with as Steve starts to enter this he as he types hi not surprisingly the whole query Hilton hotel Moscow Russia is not one of our top three things but notice that along the side we've added these pluses this is again is a new feature launching today something that we've had in the Android Search widget and the uh iPhone search app for a while now we call it a query building capability so what Steve can do is tap on the plus and he goes to the next uh piece of the query and gets suggestions from there so he's done Hill Nels he types MOS and there's Hill Nels Moscow Russia so we counted this query has 26 characters uh and Steve did actually eight caps to enter that query so again making it easy to enter these more complicated searches let's do one more like that while I'm in Moscow I'm going to want to hopefully get a chance to do some sseeing so let's do Moscow top attractions so again Steve's going to use the qu the query Builder to build this query okay so there it is what I wanted to point out about this query is for a query like this you get a lot of different kinds of results and the the textual Snippets are trying to help me kind of choose what I want but what Steve can do here is to actually tap on this spy glass icon that's along the side this again is something we launched a couple months ago and what this does is take me instantly into a visual search mode where what we're seeing here is previews screenshots of each of the results and so by looking at those I can see kind of what kind of result it is uh and so as Steve Scrolls along this is the kind I was really looking for something which pictures of all the attractions and little descriptions of each one and so then of course Steve can C get to that so for these more complicated queries we've used the query Builder to make it easier to enter your query and then things like this feature which which we call mobile instant previews to make it easy to use the results and get to the result that I want\n"