What is Happening to Apple

The Decline of Apple: A Look at Their Recent Struggles

One of the biggest mistakes that companies, especially start-up companies, make is to raise prices when their product doesn't sell well. This is exactly what Apple has done with their iPhone sales. Despite making the most amount of profit so far due to higher prices, they have actually sold fewer iPhones than expected. This mistake has led to a significant decline in Apple's stock price, dropping almost 50% in recent months.

The lack of iPhone sales has also led to a change in how Apple reports their sales figures. Tim Cook, the CEO of Apple, has stated that they will no longer be reporting unit sales for iPhones, iPads, and Macs due to lower sales. This is a unique move by Apple, as most big tech companies do report their sales figures every quarter. However, this decision has led to investors being disappointed, as they were expecting better sales numbers.

The poor performance of the iPhone has also had other consequences for Apple. The company's stock price plummeted in 2018, causing a loss of over $450 billion, which is more than Facebook's entire value. This decline in value has put Apple at risk of losing their trillion-dollar valuation status. In fact, Microsoft, Google, and Amazon are now more valuable than Apple.

Despite the struggles with iPhone sales, Apple seems to be focusing on services as a way to increase profits. By offering subscription-based services, such as music streaming through Apple Music, the company can generate revenue without relying solely on hardware sales. This shift in strategy has led to an increase in open-source technology and collaboration between companies.

In recent weeks, several other tech companies have announced plans to integrate Apple TV functionality into their own Smart TVs. Samsung was the first to make this announcement at CES 2019, stating that they would be including iTunes, Apple Music, HomeKit, and AirPlay in their upcoming models. This move is seen as a way for these companies to compete with Apple's dominance in the smart TV market.

One of the most interesting announcements came when Vizio, Sony, and LG also announced plans to integrate Apple TV functionality into their Smart TVs. However, unlike Samsung, they will not be including iTunes exclusively. This move suggests that Apple is becoming a more open company, willing to partner with other tech companies to achieve common goals.

The reasons behind Apple's shift in strategy are unclear, but it's likely due to the poor performance of their iPhone sales in 2018. Despite being the first US company to reach a trillion-dollar valuation in August 2018, they lost almost half of that value by the end of the year. The decline in stock price and loss of valuation status has forced Apple to reevaluate their strategy.

In conclusion, Apple's recent struggles with iPhone sales have led to a significant decline in their stock price and a shift in their business strategy. By focusing on services, such as music streaming and smart home integration, the company can generate revenue without relying solely on hardware sales. The partnership between Apple and other tech companies, such as Samsung and LG, suggests that the company is becoming more open and willing to collaborate with others to achieve common goals.

What's Next for Apple?

As we look ahead to 2019, there are several upcoming products that will be worth keeping an eye on. One of the most exciting releases is expected to be a new AirPods model, which has been delayed several times already. The release date for this product is still unclear, but it's likely to be one of the biggest announcements from Apple in 2019.

In addition to new products, Apple is also expected to make some major changes to their business strategy. As mentioned earlier, the company's focus on services is set to become even more prominent, with a renewed emphasis on software and subscription-based revenue streams. This shift in strategy is likely to have a significant impact on the tech industry as a whole.

Whether or not these moves will pay off for Apple remains to be seen. However, one thing is certain - the company's struggles with iPhone sales are a wake-up call for investors and analysts alike. As we look ahead to 2019, it's likely that Apple will continue to navigate this challenging landscape, but the question on everyone's mind is what will come next for the tech giant?

"WEBVTTKind: captionsLanguage: enwhat is happening to Apple well if you've been following the news recently you might be aware that Apple's having a really really bad time their stocks have dropped considerably they had the weakest number of iPhone sales in years and not only that but lots of investors are selling their Apple stocks and here's everything you need to know about that okay so if you've been watching my videos for the past few years now you might have seen a few of them in which I've been calling out Apple on all the stupid things they've done because oh boy there was there were lots of them so you know all the MacBook Pro issues the silent updates like the Vega 20 MacBook Pro which was just three months after the previous models came out that tons of inconsistencies that Apple has in their product lineup actually the separate video just on that 30 plus Apple inconsistencies essentially Apple went from a company that was focused on simplicity to a company that offers way too much with little to no difference between the products I mean back in Steve Jobs era we had one iPhone one iPad and then in terms of the MacBooks we had you know the MacBook in the middle and we had a MacBook Air which was thinner and more portable and then a MacBook Pro which was thicker and more powerful than the MacBook so everything made a lot of sense but now we still have the MacBook Pro but then the MacBook is actually thinner than the MacBook Air why is that only Apple knows and then we also have a brand new MacBook Air which was introduced at the end of 2018 but that MacBook Air is also thicker than the 12-inch MacBook again so they haven't really replaced the naming schemes and then also Apple kept the old MacBook Air the one from 2015 which hasn't been updated since then and that one that has a design from 2010 so almost a nine-year old design daolon Apple has actually dropped the price by 50 pounds 50 pounds in four years that's that's a joke how are they even still selling that yeah every time Apple released a new product back in Steve Jobs era it was considerably better than the previous generation I mean take a look at the iPad 2 versus the first iPad the iPhone 4 versus the iPhone 3GS not only dad but the products were not getting more expensive instead in a lot of cases that were getting more affordable than the previous generation whereas now postive Jobs era it's the exact opposite apple offers way too many products that he can count like look at the iPads we have the iPad Mini 4 we still have it for some reason we have the regular iPad and then we have the iPad pros but then you can still you can buy the previous 10 point five inch iPad pro which comes with thicker bezels and the new 11 inch iPad pro 12 point 9 inch iPad pro there's so many options yeah so it applies to the iPhones lots of iPhones to choose from which isn't necessarily a bad thing but then the naming scheme is literally a mess I mean really iPhone 10 our iPhone 10s max why not just call all of them you know iPhones and have names based on the display size like apples currently doing you know with the iPad pros for example or the back books really not sure why Apple has different naming scheme rules entirely for just the iPhones essentially Apple became lazy and they stopped making any major changes with the iPhones I mean yes the iPhone 10 wasn't either massive change but before that we had four generations of iPhones the iPhone 6 the iPhone 6s the iPhone 7 and the iPhone 8 all of them would the exact same design on the front no wonder that people got bored of Apple but what's even worse is that year after year Apple keeps bumping the prices more and more so when they launched a new model instead of you know removing the old one entirely like they used to you they keep selling the old one and almost the same price or in some cases the exact same price as before and they make the new one more expensive the f-18 was $50 more than the iPhone 7 for whatever reason the iPhone 10 however was 350 dollars more than the previous iPhone 7 was that's that's a huge price increase that's a 35% price increase in a year which is insane apply the excuse that the iPhone 10 was so innovative that manufacturing the components was really expensive and that's indeed true but then you know the iPhone 4 was also a huge improvement over there from 3GS in every single way you know that Retina display all those components were also really difficult to manufacture I'm really expensive however the price was pretty much the same I mean Apple should have redesigned the iPhone with the iPhone 7 actually that was when it was deal so a year before instead of waiting a year to release the pointless iPhone AIDS alongside you know the way more expensive iPhone 10 and then also Apple was supposed to drop the prices in 2018 when component manufacturing became cheaper for the iPhone 10 and they actually haven't the iPhone 10 did cost $137 more to make than the iPhone 8 did but Apple decided to charge $300 more guy from 10x for example is literally the exact same price as the iPhone 10 from a year before while the iPhone 10s max is you guessed it even more yeah yeah iPhone tennis max can now go up to fourteen hundred and fifty pounds in the UK or 1000 and $850 almost three times the cost of an iPhone in 2016 that's when the iPhone 7 came out awesome so of course that all of these bad money-hungry decisions have had a huge negative impact on poll so first of all in 2018 Apple had the lowest number of iPhone sales new iPhone sales in years however they've actually made the most amount of profit so far just because their prices were higher and this is actually one of the biggest mistakes that companies mostly start-up companies actually do like if your product doesn't sell well you need to improve the product instead of you know just charging more to make up for the low number of sales and woody iPhone 10 our investors analysts myself included everyone was expecting it to sell really really well which it didn't and then Apple start promoting the iPhone 10 are everywhere they spend their website with iPhone 10 our ads everywhere even the display panels in the Apple stores you know the ones which are normally showcasing tips and tricks for users they started showcasing iPhone 10 our ads yeah this simply shows how desperate Apple has become and as a result of these low sales Tim Cook actually stated that they would no longer be reporting unit sales for iPhones iPads and Macs just because you know the sales are lower and they don't want to show those you know numbers to investors now Apple is actually one of the only big tech companies that does this you know reporting their own sales figures every quarter most companies don't really do this and Apple has been doing it for the past ten plus years but it seems like they won't be doing this anymore mostly like I said to avoid investors being disappointed in the constantly decreasing number of sales however the bad news is that the investors have already been disappointed and the fact that Apple would be holding the figure secrets and many other issues that I mentioned before plus something like you know the Apple home pod being delayed not even to mention the air power which was supposed to be released in September 2017 we're in 2019 now so you know it's almost it's getting close to two years and it hasn't been released so all of those issues all of this caused Apple stock to plummet Apple was actually the first US company to reach one trillion dollar valuation in August 2018 which was really impressive however by the end of the year and 2018 in just three months because of everything that I mentioned before they lost over 450 billion dollars almost half of their value essentially so yeah apples no longer a trillion-dollar company in fact Microsoft Google as well as Amazon are all way more valuable than Apple is what's even more interesting fun fact is that Apple lost the amount of Apple loss so 450 billion is more than what Facebook is worth entirely so yeah as you can see it's not looking good for Apple okay so what does Apple plan on doing in order to fix all this well something that I was actually very surprised to see and I'm guessing everyone was is Samsung announcing at CES 2019 that they would be pardoning with Apple and that they would be including iTunes Apple music home kit as well as airplay to play no functionality and all of their upcoming Samsung Smart TVs so yeah Samsung would be building Apple TV functionality in their own TVs and I was really surprised to see that just a day later Vizio Sony as well as LG they've all announced that they would be doing the exact same thing apart from the iTunes functionality that's something exclusive for Samsung TVs so yeah in this case what's the point of getting an Apple TV anyways well you know DUI is still nicer on the Apple TV the ecosystem if you're into using you know TV OS apps which let's be honest no one really cares about well in that case you can get an Apple TV but to be honest Apple seems to be killing the Apple TV over by doing this they're also becoming a much more open company which honestly I'm totally for I mean Apple probably made his decision shortly after seeing how bad their sales were in 2018 and by focusing on services Apple can heavily increase their profits because you know services are things you subscribe to every single month or every year rawrr and things that you know you pay for when you buy them at once in full such as you know hardware products are but yeah Lerner comments what do you guys think about all this it's it's crazy obviously Apple as a company it won't go bankrupt it's nothing this is happening but it's interesting to see how Apple's decisions all of them well they got us to this points you know Apple stock basically dropping almost 50 percent it's crazy so yeah we know how that's what I guys think about all this you subscribing amplifications if you're new to the channel tell the bell icon so that you get notified as soon as a brand new video comes out and yes it's been pretty much it stay tuned for the next video next cool videos coming out this week pretty cool regarding some of the upcoming Apple products in 2019 especially one that's going to be pretty cool so I think you're watching I'm Daniel and I'll see you guys in the next video it's enough that youwhat is happening to Apple well if you've been following the news recently you might be aware that Apple's having a really really bad time their stocks have dropped considerably they had the weakest number of iPhone sales in years and not only that but lots of investors are selling their Apple stocks and here's everything you need to know about that okay so if you've been watching my videos for the past few years now you might have seen a few of them in which I've been calling out Apple on all the stupid things they've done because oh boy there was there were lots of them so you know all the MacBook Pro issues the silent updates like the Vega 20 MacBook Pro which was just three months after the previous models came out that tons of inconsistencies that Apple has in their product lineup actually the separate video just on that 30 plus Apple inconsistencies essentially Apple went from a company that was focused on simplicity to a company that offers way too much with little to no difference between the products I mean back in Steve Jobs era we had one iPhone one iPad and then in terms of the MacBooks we had you know the MacBook in the middle and we had a MacBook Air which was thinner and more portable and then a MacBook Pro which was thicker and more powerful than the MacBook so everything made a lot of sense but now we still have the MacBook Pro but then the MacBook is actually thinner than the MacBook Air why is that only Apple knows and then we also have a brand new MacBook Air which was introduced at the end of 2018 but that MacBook Air is also thicker than the 12-inch MacBook again so they haven't really replaced the naming schemes and then also Apple kept the old MacBook Air the one from 2015 which hasn't been updated since then and that one that has a design from 2010 so almost a nine-year old design daolon Apple has actually dropped the price by 50 pounds 50 pounds in four years that's that's a joke how are they even still selling that yeah every time Apple released a new product back in Steve Jobs era it was considerably better than the previous generation I mean take a look at the iPad 2 versus the first iPad the iPhone 4 versus the iPhone 3GS not only dad but the products were not getting more expensive instead in a lot of cases that were getting more affordable than the previous generation whereas now postive Jobs era it's the exact opposite apple offers way too many products that he can count like look at the iPads we have the iPad Mini 4 we still have it for some reason we have the regular iPad and then we have the iPad pros but then you can still you can buy the previous 10 point five inch iPad pro which comes with thicker bezels and the new 11 inch iPad pro 12 point 9 inch iPad pro there's so many options yeah so it applies to the iPhones lots of iPhones to choose from which isn't necessarily a bad thing but then the naming scheme is literally a mess I mean really iPhone 10 our iPhone 10s max why not just call all of them you know iPhones and have names based on the display size like apples currently doing you know with the iPad pros for example or the back books really not sure why Apple has different naming scheme rules entirely for just the iPhones essentially Apple became lazy and they stopped making any major changes with the iPhones I mean yes the iPhone 10 wasn't either massive change but before that we had four generations of iPhones the iPhone 6 the iPhone 6s the iPhone 7 and the iPhone 8 all of them would the exact same design on the front no wonder that people got bored of Apple but what's even worse is that year after year Apple keeps bumping the prices more and more so when they launched a new model instead of you know removing the old one entirely like they used to you they keep selling the old one and almost the same price or in some cases the exact same price as before and they make the new one more expensive the f-18 was $50 more than the iPhone 7 for whatever reason the iPhone 10 however was 350 dollars more than the previous iPhone 7 was that's that's a huge price increase that's a 35% price increase in a year which is insane apply the excuse that the iPhone 10 was so innovative that manufacturing the components was really expensive and that's indeed true but then you know the iPhone 4 was also a huge improvement over there from 3GS in every single way you know that Retina display all those components were also really difficult to manufacture I'm really expensive however the price was pretty much the same I mean Apple should have redesigned the iPhone with the iPhone 7 actually that was when it was deal so a year before instead of waiting a year to release the pointless iPhone AIDS alongside you know the way more expensive iPhone 10 and then also Apple was supposed to drop the prices in 2018 when component manufacturing became cheaper for the iPhone 10 and they actually haven't the iPhone 10 did cost $137 more to make than the iPhone 8 did but Apple decided to charge $300 more guy from 10x for example is literally the exact same price as the iPhone 10 from a year before while the iPhone 10s max is you guessed it even more yeah yeah iPhone tennis max can now go up to fourteen hundred and fifty pounds in the UK or 1000 and $850 almost three times the cost of an iPhone in 2016 that's when the iPhone 7 came out awesome so of course that all of these bad money-hungry decisions have had a huge negative impact on poll so first of all in 2018 Apple had the lowest number of iPhone sales new iPhone sales in years however they've actually made the most amount of profit so far just because their prices were higher and this is actually one of the biggest mistakes that companies mostly start-up companies actually do like if your product doesn't sell well you need to improve the product instead of you know just charging more to make up for the low number of sales and woody iPhone 10 our investors analysts myself included everyone was expecting it to sell really really well which it didn't and then Apple start promoting the iPhone 10 are everywhere they spend their website with iPhone 10 our ads everywhere even the display panels in the Apple stores you know the ones which are normally showcasing tips and tricks for users they started showcasing iPhone 10 our ads yeah this simply shows how desperate Apple has become and as a result of these low sales Tim Cook actually stated that they would no longer be reporting unit sales for iPhones iPads and Macs just because you know the sales are lower and they don't want to show those you know numbers to investors now Apple is actually one of the only big tech companies that does this you know reporting their own sales figures every quarter most companies don't really do this and Apple has been doing it for the past ten plus years but it seems like they won't be doing this anymore mostly like I said to avoid investors being disappointed in the constantly decreasing number of sales however the bad news is that the investors have already been disappointed and the fact that Apple would be holding the figure secrets and many other issues that I mentioned before plus something like you know the Apple home pod being delayed not even to mention the air power which was supposed to be released in September 2017 we're in 2019 now so you know it's almost it's getting close to two years and it hasn't been released so all of those issues all of this caused Apple stock to plummet Apple was actually the first US company to reach one trillion dollar valuation in August 2018 which was really impressive however by the end of the year and 2018 in just three months because of everything that I mentioned before they lost over 450 billion dollars almost half of their value essentially so yeah apples no longer a trillion-dollar company in fact Microsoft Google as well as Amazon are all way more valuable than Apple is what's even more interesting fun fact is that Apple lost the amount of Apple loss so 450 billion is more than what Facebook is worth entirely so yeah as you can see it's not looking good for Apple okay so what does Apple plan on doing in order to fix all this well something that I was actually very surprised to see and I'm guessing everyone was is Samsung announcing at CES 2019 that they would be pardoning with Apple and that they would be including iTunes Apple music home kit as well as airplay to play no functionality and all of their upcoming Samsung Smart TVs so yeah Samsung would be building Apple TV functionality in their own TVs and I was really surprised to see that just a day later Vizio Sony as well as LG they've all announced that they would be doing the exact same thing apart from the iTunes functionality that's something exclusive for Samsung TVs so yeah in this case what's the point of getting an Apple TV anyways well you know DUI is still nicer on the Apple TV the ecosystem if you're into using you know TV OS apps which let's be honest no one really cares about well in that case you can get an Apple TV but to be honest Apple seems to be killing the Apple TV over by doing this they're also becoming a much more open company which honestly I'm totally for I mean Apple probably made his decision shortly after seeing how bad their sales were in 2018 and by focusing on services Apple can heavily increase their profits because you know services are things you subscribe to every single month or every year rawrr and things that you know you pay for when you buy them at once in full such as you know hardware products are but yeah Lerner comments what do you guys think about all this it's it's crazy obviously Apple as a company it won't go bankrupt it's nothing this is happening but it's interesting to see how Apple's decisions all of them well they got us to this points you know Apple stock basically dropping almost 50 percent it's crazy so yeah we know how that's what I guys think about all this you subscribing amplifications if you're new to the channel tell the bell icon so that you get notified as soon as a brand new video comes out and yes it's been pretty much it stay tuned for the next video next cool videos coming out this week pretty cool regarding some of the upcoming Apple products in 2019 especially one that's going to be pretty cool so I think you're watching I'm Daniel and I'll see you guys in the next video it's enough that you\n"