How a Brand New Company Beat Ford, Chevy and Dodge

The Future of Electric Vehicles: Rivian's Rise to Prominence

2022 is shaping up to be a transformative year for the electric vehicle (EV) industry, with widespread government support and investment pouring in. The $1.75 trillion Build Back Better Act passed by the House of Representatives includes significant tax incentives for EV manufacturers, including up to $12,500 per EV unit. With the Senate potentially passing the bill within the month, Rivian stands to gain a substantial advantage in terms of production potential and funding.

The agreement with Amazon has already provided Rivian with a distinct edge over other electric vehicle startups. The deal provides access to Rivian's production capacity and helps the company navigate the complex landscape of EV manufacturing. As the industry continues to evolve, Rivian is well-positioned to capitalize on emerging trends and technologies.

One area where Rivian is likely to face significant challenges is in addressing concerns about the environmental and occupational unpredictability of EVs within certain industries, such as farming and construction. These sectors are notorious for their rugged conditions and high levels of exposure to extreme weather, which can put a strain on even the most advanced EV technology.

To overcome these challenges, Rivian will need to focus on improving EV culture within these industries. This may involve working with farmers and construction companies to develop specialized vehicles that can handle the unique demands of their work environments. It's unlikely that simply plugging in an EV will be enough to convince these groups to make the switch – a combination of advanced technology, practical applications, and education is likely to be necessary.

As the industry continues to mature, Rivian has the potential to become a leader in the EV market. With its impressive balance sheet, which includes $3.7 billion in cash and cash equivalents, the company is well-positioned to invest in research and development, marketing, and sales efforts.

Rivian's stock price, currently hovering around $110 per share, reflects the company's growing momentum and potential for success. For investors, Rivian presents a compelling opportunity to get in on the ground floor of a rapidly expanding market. With its unique blend of innovative technology and practical applications, Rivian is poised to capture a significant share of the EV market.

The silicon valley brainpower that has driven the development of EV technology is also likely to play a significant role in shaping the future of the industry. As the tech industry continues to converge with traditional automotive manufacturing, we can expect to see increasingly sophisticated and integrated systems that will further drive innovation and growth.

In Silicon Valley, the term "EEV" (Electric Vehicle) has become synonymous with cutting-edge technology and innovative design. Rivian is at the forefront of this movement, leveraging the expertise of some of the most talented engineers and designers in the industry to create vehicles that are both functional and stylish.

As we look ahead to the coming months, it's clear that Rivian will be a major player in the EV landscape. With its strong balance sheet, innovative technology, and growing momentum, the company is well-positioned to capitalize on emerging trends and opportunities.

But as exciting as this all sounds, it's impossible to predict exactly where we'll be a year from now. The auto industry is notoriously complex and unpredictable, with a multitude of factors influencing everything from consumer demand to government policy.

One thing is certain, however: Rivian is at the forefront of a revolution that will transform the way we think about transportation and energy production. As we look ahead to the future, it's clear that EVs are here to stay – and companies like Rivian are going to play a major role in shaping their development.

In the meantime, for those who want to get buffed this year, there's a new shirt available from Pasta Arms called the Buff Horse Shirt. This beautifully designed shirt is made from high-quality cotton and features a unique design that will help you stay cool and focused during your workout. To get started with your fitness journey, simply follow these three easy steps:

First, purchase the Buff Horse Shirt for just $29.98 – an unbeatable price for a shirt of this quality.

Next, grab a pair of scissors from your kitchen drawer – we know it's unlikely you'll use them to cut anything else anytime soon!

Finally, carefully cut off the sleeves of your shirt using those same scissors. This simple trick will help improve airflow and highlight your sculpted arms as you get fit. For more information on how to get started with the Buff Horse Shirt, be sure to check out Donut Media.

Thanks for watching Wheelhouse! If you haven't already, be sure to hit that subscribe button and like button – we're grateful for your support. Follow me, Nolan Jykes, if you'd like to stay up-to-date on all things automotive and EV-related. I'll see you next time!

WEBVTTKind: captionsLanguage: enrivien automotive has an estimated stock market value for whopping 90 billion release they did as we record this they're ranked as one of the most valuable auto companies in the world and last year their r1t pickup was named motor trends truck of the year that's a whole lot of guacamole for a company that has delivered less than 500 vehicles in their entire history but what rivien lacks intangible numbers they make up for in sky hide upside today on wheelhouse we're asking a couple of simple questions what's so great about this truck how have they dethroned the big three and will rillian's bullish beginning result in them becoming the next powerhouse in the ev industry we're gonna find out thank you to dr squash for sponsoring today's video like most of you i've been using the same soap brand since high school sure it irritates my skin has a overpowering scent to hide all those harsh ingredients and yeah after showering it leaves me smelling like nothing but who cares right i'm just a guy hey there you're not just a guy guy you're a sweaty stinky high performance machine that deserves the high performance hygiene of doctor squat wood barrel bourbon nice if you think that's nice wait till you see what's inside inside jerry i don't understand welcome to the inside of dr squatch's natural nourishing bar soap nothing but plants minerals and other natural ingredients go ahead breathe it in alpine sage cedar citrus it all smells so good and it's good for your body watch out don't hit your head on that experiment unlike that big box soap you've been using dr squatch doesn't cut corners with harsh chemicals they want you feeling fresh energized and moisturized with the finest ingredients mother nature has to offer really you're right all natural jerry my body does deserve high performance hygiene we'll start feeling and smelling your best today by going to drswatch.com or click the link below plus new customers can save 20 off when you use code dsq donut at checkout smells like someone else is using cheap soap sorry nolan duty calls man jerry gets to do all the cool ads as you very well may have noticed a seemingly out of nowhere ev company called rivian has been dominating automotive stock market and tech headlines particularly within the last few months as they built up to their massively successful ipo last november the reason for their dramatic descent is of course due to the fact that the electrical vehicle market is absolutely unfuego and only getting hotter investors around the world are salivating at the idea of catching an early ride on the next tesla case in point toyota volkswagen and daimler the three most valuable industry veterans have a combined market value of 505 billion while tesla's alone is more than twice that figure and combined with rivien and other white hot newcomer lucid these top three ev companies are worth 1.3 trillion dollars but how is riven even in the same conversation as these giants obviously every new eevee maker is going to be compared to mr musk so rather than playing traditional ketchup ribbian's rj scarange found a niche in the market where tesla doesn't already dominate what's unique about rivian's eevee approach is that they've kept their initial focus solely on electric suvs and pickup trucks scarring's decision to forego a sedan model led to rivien essentially leap frogging everyone to become the first eevee truck on the market super smart i razzed them about their lack of deliveries earlier but that's gonna change in 2022 aside from supply chain and production snags that have delayed roughly a thousand cars rivian said total reservations for its electric r1t pickup and r1s suv increased from 55 000 in november to 71 000 as of december 15th an average price of 70 thousand dollars per car makes the total value of the pre-orders around 5 billion and since being named motor trend's truck of the year that number is probably going to spike again time will tell if they can keep up with demand but you can be sure that rivien is doing everything they can to crank these pups out as fast as possible they're chomping at the bit to get their recently announced 5 billion plant in georgia online because they know that when the far more cash and manufacturing rich legacy brands make the eevee transition their fleets will be massive i see you 2022 gmc hummer speaking of legacy big boys you don't become one of the most hyped eevee companies in the world overnight scarage has spent the last 12 years developing his product experimenting with everything from dune buggies to super cars and has managed to hitch his wagon to a couple major power players along the way jeff bezos's middle name is preston we feel very compelled to remind you of this fact and he has his sticky fingers all over rivien who is under contract to produce 100 000 electric delivery vans for amazon by 2030. this massive order was a condition of space cowboy's investment in the company of which he owns a cool 20 you may have even seen a few of these vans in your neighborhood since prototypes have already rolled out in 16 u.s cities scarans and his team have some serious legacy motor money in their pockets as well in 2019 ford invested over 500 million dollars when they originally planned on using the rivian chassis for their lincoln brand recently however the company said that that specific collaboration was no longer a prospect they do still have a cozy relationship though with ford holding a roughly 12 stake regardless of ford's pivot their 500 million dollars along with the bezos money played a huge role in getting both consumers and wall street buzzing about rivien but will all this hype translate to an actual challenge to tesla's throne grimes's ex-husband has had an almost decade head start on rivien is that as much of an advantage as it seems well there are two big m's money and market share after announcing their 100k delivery order from hertz in october tesla's valuations surpassed one trillion dollars for the first time one trillion one trillion really they don't have they don't even have vents in their cars you have to use the touch screen right like they don't have knobs i say touchscreen for the entertainment stuff knobs for climate control i'm old school like that call me a boomer call me whatever you like it's still the best and musk all by himself is worth more than exxon mobil they're the best-selling electric vehicle manufacturer in the world claiming 15 on the market after selling close to 421 000 units in the first half of 2021. these numbers may be understandably daunting for anyone trying to compete with elon but in the rapidly changing world of evs there are several signs that tesla's dominance could be waning every automaker has quality control issues but they've plagued tesla at a higher cliff than most consumer reports recently ranked tesla's reliability and dependability 27th out of 28 manufacturers their model 3 got a score of 59 out of a possible 100. model s y and x took an even worse shellacking receiving scores of 20 18 and 5 respected good god there have also been ongoing complaints about tesla models being delivered to customers with gouges scratches peeling clear coat or just dusty and dirty in general any car salesman will tell you that's heresy for a dealer to deliver a new car in anything other than immaculate condition how long customers put up with these kinds of issues remains to be seen but i gotta assume the clock is ticking and elon's probably feeling the pressure mr musk's increasingly unpredictable behavior over the past year hasn't helped the tesla image either obviously he isn't going broke anytime soon but threatening to sell stock via twitter and his brash attacks on bernie sanders and elizabeth warren for example are alienating some of those die-hard eevee customers out there i'm not gonna get political here but talk about alienating your target audience that's just a that's that's an own goal unforced error i assume tesla will be influencing an eevee game for decades to come and boy it would take a lot from us to screw this up but just because tesla was the first one voted prom queen doesn't mean they'll wear the crown forever another reason for rivian optimism and ev optimism in general is that even though only about three percent of vehicles sold in the us and 2020 were electric there's only one direction that number is going and it's not as fallout boy would say down down in an early around i'll never apologize for fallout boy spurred on by the brutal wall street valuations we mentioned at the top legacy automotive players are desperately dumping money into rebranding and re-establishing themselves in the ev market ford's decision to politely step back from direct collaboration with rivian could be influenced by the fact that they have their own major horse in the race in december ford's ceo jim farley said that the company has received nearly 200 000 reservations for its electric pickup truck the f-150 lightning which will arrive sometime in the middle of this year meanwhile toyota plans to invest 1.29 billion dollars in a battery manufacturing plant in lovely north carolina which when it gets rolling in 2025 could supply up to 1.2 million evs per year and gutentag volkswagen has reported that they've sold a company record 300 000 electric vehicles this year including 29 000 high-performance evs can we get a clip of that launch thank you best car i've ever driven the aforementioned lucid has reported a surge in reservations up to 17 000 vehicles since delivering their first cards to customers in late october their air sedan was just named 2022 motor trend car of the year which has helped the company's rocket to become the eighth most valuable car manufacturer in the world wow so what does all this non-stop action mean for rivien in the coming months well for what already promises to be an insane year because of their actual release another thing to consider in 2022 is that it's sure to bring more worldwide government support to the industry at large here in the states the 1.75 trillion dollar build back better act passed by the house of representatives not only includes tax incentives up to twelve thousand five hundred dollars per ev but with the senate potentially passing the bill within the month there's a chance rivian could also address some of the critic's most relevant concerns even quicker than expected beyond rural infrastructure needing to drastically improve fingers crossed the bbb act actually makes that happen there has to be a focus on improving ev culture within say farming and construction industries there are legitimate concerns that evs won't be able to handle the environmental and occupational unpredictability within these two major truck guide demographics where it's going to take more than a pull-out camping stove to convince them it's worth making the switch to electric the technology will get there it'll be fine with all this financial and industrial drama considered it's impossible to know where we'll be even a year from now but as it stands if rivien is able to navigate these first few baby steps into the treacherous gauntlet that is the auto industry they could very well become the next ev cinderella more suvs are bought in america than anywhere else in the world and trucks and suvs are two of the most profitable sectors of the industry that means until we hear great things about the new hummers or that freaking weird tesla truck they rolled out a few years ago rivian seems to have the upper hand according to forbes rivien had 3.7 billion dollars in cash and cash equivalents at the end of june which is a banger balance for a company that's just getting started with deliveries and their current stock price is still hovering around 45 above its ipo price and as of this recording they're trading for roughly 110 a share it'd be nasty the agreement with amazon also provides rivien with a distinct funding advantage over other electric vehicle startups as well as a leg up in terms of production potential additionally evs have turned silicon valley into a new age detroit 20 years ago tech bros weren't exactly who you think of as the top demographic in the car guy pyramid but that's kind of changed all that san francisco brain power and bitcoin is sure to bring some interesting concepts in the coming years and while investor interest in fledgling ev companies has historically been labeled as super risky the last decade has proven that when you hit it in this game you hit big so everyone from your regular dude on e-trade to the most conservative hedge funds on wall street are sure to become more and more open-minded about evs like it or not we're living in the wild west stage of the eevee lifespan which is why rivien is such an exciting prospect hair out of nowhere musk may be the poster boy of this brave new world but it's safe to say that along with the rest of us rivien has his attention hey you want to get buffed this year well listen up pasta arms donut just released the ultimate gym attire and i'm here to show you how to get it workout ready so pay attention step one buy this beautifully designed shirt for just 29.98 that's way less than thirty dollars step two get some scissors out of the drawer the one that we all have in our kitchen step three carefully cut off the sleeves like so you'll notice with each snip that this shirt is made from high quality cotton now doing this will help airflow as well as highlight your soon to be sculpted arms so go to donutmedia.com and get all sweaty in this new buff horses shirt today thank you very much for watching wheelhouse thank you to rivian for lending us that r1t that was really fun to drive very cool car i mean the sky's the limit for these companies we'll see some succeed we'll see some fail we'll see some interesting stuff in the meantime for sure but in the coming weeks we're going to be talking about some cars that don't go wrong but they make noises uh so stick around for that hit that subscribe button if you haven't already hit that like button all that good stuff follow me and nolan jsykes if you'd like be kind i'll see you next time yourivien automotive has an estimated stock market value for whopping 90 billion release they did as we record this they're ranked as one of the most valuable auto companies in the world and last year their r1t pickup was named motor trends truck of the year that's a whole lot of guacamole for a company that has delivered less than 500 vehicles in their entire history but what rivien lacks intangible numbers they make up for in sky hide upside today on wheelhouse we're asking a couple of simple questions what's so great about this truck how have they dethroned the big three and will rillian's bullish beginning result in them becoming the next powerhouse in the ev industry we're gonna find out thank you to dr squash for sponsoring today's video like most of you i've been using the same soap brand since high school sure it irritates my skin has a overpowering scent to hide all those harsh ingredients and yeah after showering it leaves me smelling like nothing but who cares right i'm just a guy hey there you're not just a guy guy you're a sweaty stinky high performance machine that deserves the high performance hygiene of doctor squat wood barrel bourbon nice if you think that's nice wait till you see what's inside inside jerry i don't understand welcome to the inside of dr squatch's natural nourishing bar soap nothing but plants minerals and other natural ingredients go ahead breathe it in alpine sage cedar citrus it all smells so good and it's good for your body watch out don't hit your head on that experiment unlike that big box soap you've been using dr squatch doesn't cut corners with harsh chemicals they want you feeling fresh energized and moisturized with the finest ingredients mother nature has to offer really you're right all natural jerry my body does deserve high performance hygiene we'll start feeling and smelling your best today by going to drswatch.com or click the link below plus new customers can save 20 off when you use code dsq donut at checkout smells like someone else is using cheap soap sorry nolan duty calls man jerry gets to do all the cool ads as you very well may have noticed a seemingly out of nowhere ev company called rivian has been dominating automotive stock market and tech headlines particularly within the last few months as they built up to their massively successful ipo last november the reason for their dramatic descent is of course due to the fact that the electrical vehicle market is absolutely unfuego and only getting hotter investors around the world are salivating at the idea of catching an early ride on the next tesla case in point toyota volkswagen and daimler the three most valuable industry veterans have a combined market value of 505 billion while tesla's alone is more than twice that figure and combined with rivien and other white hot newcomer lucid these top three ev companies are worth 1.3 trillion dollars but how is riven even in the same conversation as these giants obviously every new eevee maker is going to be compared to mr musk so rather than playing traditional ketchup ribbian's rj scarange found a niche in the market where tesla doesn't already dominate what's unique about rivian's eevee approach is that they've kept their initial focus solely on electric suvs and pickup trucks scarring's decision to forego a sedan model led to rivien essentially leap frogging everyone to become the first eevee truck on the market super smart i razzed them about their lack of deliveries earlier but that's gonna change in 2022 aside from supply chain and production snags that have delayed roughly a thousand cars rivian said total reservations for its electric r1t pickup and r1s suv increased from 55 000 in november to 71 000 as of december 15th an average price of 70 thousand dollars per car makes the total value of the pre-orders around 5 billion and since being named motor trend's truck of the year that number is probably going to spike again time will tell if they can keep up with demand but you can be sure that rivien is doing everything they can to crank these pups out as fast as possible they're chomping at the bit to get their recently announced 5 billion plant in georgia online because they know that when the far more cash and manufacturing rich legacy brands make the eevee transition their fleets will be massive i see you 2022 gmc hummer speaking of legacy big boys you don't become one of the most hyped eevee companies in the world overnight scarage has spent the last 12 years developing his product experimenting with everything from dune buggies to super cars and has managed to hitch his wagon to a couple major power players along the way jeff bezos's middle name is preston we feel very compelled to remind you of this fact and he has his sticky fingers all over rivien who is under contract to produce 100 000 electric delivery vans for amazon by 2030. this massive order was a condition of space cowboy's investment in the company of which he owns a cool 20 you may have even seen a few of these vans in your neighborhood since prototypes have already rolled out in 16 u.s cities scarans and his team have some serious legacy motor money in their pockets as well in 2019 ford invested over 500 million dollars when they originally planned on using the rivian chassis for their lincoln brand recently however the company said that that specific collaboration was no longer a prospect they do still have a cozy relationship though with ford holding a roughly 12 stake regardless of ford's pivot their 500 million dollars along with the bezos money played a huge role in getting both consumers and wall street buzzing about rivien but will all this hype translate to an actual challenge to tesla's throne grimes's ex-husband has had an almost decade head start on rivien is that as much of an advantage as it seems well there are two big m's money and market share after announcing their 100k delivery order from hertz in october tesla's valuations surpassed one trillion dollars for the first time one trillion one trillion really they don't have they don't even have vents in their cars you have to use the touch screen right like they don't have knobs i say touchscreen for the entertainment stuff knobs for climate control i'm old school like that call me a boomer call me whatever you like it's still the best and musk all by himself is worth more than exxon mobil they're the best-selling electric vehicle manufacturer in the world claiming 15 on the market after selling close to 421 000 units in the first half of 2021. these numbers may be understandably daunting for anyone trying to compete with elon but in the rapidly changing world of evs there are several signs that tesla's dominance could be waning every automaker has quality control issues but they've plagued tesla at a higher cliff than most consumer reports recently ranked tesla's reliability and dependability 27th out of 28 manufacturers their model 3 got a score of 59 out of a possible 100. model s y and x took an even worse shellacking receiving scores of 20 18 and 5 respected good god there have also been ongoing complaints about tesla models being delivered to customers with gouges scratches peeling clear coat or just dusty and dirty in general any car salesman will tell you that's heresy for a dealer to deliver a new car in anything other than immaculate condition how long customers put up with these kinds of issues remains to be seen but i gotta assume the clock is ticking and elon's probably feeling the pressure mr musk's increasingly unpredictable behavior over the past year hasn't helped the tesla image either obviously he isn't going broke anytime soon but threatening to sell stock via twitter and his brash attacks on bernie sanders and elizabeth warren for example are alienating some of those die-hard eevee customers out there i'm not gonna get political here but talk about alienating your target audience that's just a that's that's an own goal unforced error i assume tesla will be influencing an eevee game for decades to come and boy it would take a lot from us to screw this up but just because tesla was the first one voted prom queen doesn't mean they'll wear the crown forever another reason for rivian optimism and ev optimism in general is that even though only about three percent of vehicles sold in the us and 2020 were electric there's only one direction that number is going and it's not as fallout boy would say down down in an early around i'll never apologize for fallout boy spurred on by the brutal wall street valuations we mentioned at the top legacy automotive players are desperately dumping money into rebranding and re-establishing themselves in the ev market ford's decision to politely step back from direct collaboration with rivian could be influenced by the fact that they have their own major horse in the race in december ford's ceo jim farley said that the company has received nearly 200 000 reservations for its electric pickup truck the f-150 lightning which will arrive sometime in the middle of this year meanwhile toyota plans to invest 1.29 billion dollars in a battery manufacturing plant in lovely north carolina which when it gets rolling in 2025 could supply up to 1.2 million evs per year and gutentag volkswagen has reported that they've sold a company record 300 000 electric vehicles this year including 29 000 high-performance evs can we get a clip of that launch thank you best car i've ever driven the aforementioned lucid has reported a surge in reservations up to 17 000 vehicles since delivering their first cards to customers in late october their air sedan was just named 2022 motor trend car of the year which has helped the company's rocket to become the eighth most valuable car manufacturer in the world wow so what does all this non-stop action mean for rivien in the coming months well for what already promises to be an insane year because of their actual release another thing to consider in 2022 is that it's sure to bring more worldwide government support to the industry at large here in the states the 1.75 trillion dollar build back better act passed by the house of representatives not only includes tax incentives up to twelve thousand five hundred dollars per ev but with the senate potentially passing the bill within the month there's a chance rivian could also address some of the critic's most relevant concerns even quicker than expected beyond rural infrastructure needing to drastically improve fingers crossed the bbb act actually makes that happen there has to be a focus on improving ev culture within say farming and construction industries there are legitimate concerns that evs won't be able to handle the environmental and occupational unpredictability within these two major truck guide demographics where it's going to take more than a pull-out camping stove to convince them it's worth making the switch to electric the technology will get there it'll be fine with all this financial and industrial drama considered it's impossible to know where we'll be even a year from now but as it stands if rivien is able to navigate these first few baby steps into the treacherous gauntlet that is the auto industry they could very well become the next ev cinderella more suvs are bought in america than anywhere else in the world and trucks and suvs are two of the most profitable sectors of the industry that means until we hear great things about the new hummers or that freaking weird tesla truck they rolled out a few years ago rivian seems to have the upper hand according to forbes rivien had 3.7 billion dollars in cash and cash equivalents at the end of june which is a banger balance for a company that's just getting started with deliveries and their current stock price is still hovering around 45 above its ipo price and as of this recording they're trading for roughly 110 a share it'd be nasty the agreement with amazon also provides rivien with a distinct funding advantage over other electric vehicle startups as well as a leg up in terms of production potential additionally evs have turned silicon valley into a new age detroit 20 years ago tech bros weren't exactly who you think of as the top demographic in the car guy pyramid but that's kind of changed all that san francisco brain power and bitcoin is sure to bring some interesting concepts in the coming years and while investor interest in fledgling ev companies has historically been labeled as super risky the last decade has proven that when you hit it in this game you hit big so everyone from your regular dude on e-trade to the most conservative hedge funds on wall street are sure to become more and more open-minded about evs like it or not we're living in the wild west stage of the eevee lifespan which is why rivien is such an exciting prospect hair out of nowhere musk may be the poster boy of this brave new world but it's safe to say that along with the rest of us rivien has his attention hey you want to get buffed this year well listen up pasta arms donut just released the ultimate gym attire and i'm here to show you how to get it workout ready so pay attention step one buy this beautifully designed shirt for just 29.98 that's way less than thirty dollars step two get some scissors out of the drawer the one that we all have in our kitchen step three carefully cut off the sleeves like so you'll notice with each snip that this shirt is made from high quality cotton now doing this will help airflow as well as highlight your soon to be sculpted arms so go to donutmedia.com and get all sweaty in this new buff horses shirt today thank you very much for watching wheelhouse thank you to rivian for lending us that r1t that was really fun to drive very cool car i mean the sky's the limit for these companies we'll see some succeed we'll see some fail we'll see some interesting stuff in the meantime for sure but in the coming weeks we're going to be talking about some cars that don't go wrong but they make noises uh so stick around for that hit that subscribe button if you haven't already hit that like button all that good stuff follow me and nolan jsykes if you'd like be kind i'll see you next time you