The Dark Side of iCloud Private Relay: A New Report Exposes the Add Fraud Scheme
A recent report from Pixelate has shed light on the add fraud scheme known as i64, which has been causing tens of millions of dollars in losses to advertisers. According to the report, scammers are using iCloud private relay IPv6 and IPv4 addresses to fake the true source of traffic, making it nearly impossible for advertisers to track the origin of their ads. The report estimates that over 90% of iCloud private relay traffic is invalid and spoofed, leaving advertisers vulnerable to these types of attacks.
The digital ad industry is taking notice of this issue and is calling for a defense mechanism against these types of attacks. Researchers suggest that the industry should block all iCloud private relay IP addresses to prevent further exploitation. This would require significant changes to the way advertisers and publishers interact with each other, but it's a step that may be necessary to protect consumers and maintain the integrity of the online advertising ecosystem.
The Apple Deal: Michael Lewis's Book About FTX
Apple is finalizing a deal for the book rights to Michael Lewis's upcoming story about the fall of FTX and its founder Sam Bankman-Fried. The book, which has been six months in the making, will provide an inside look at the inner workings of FTX and the events that led to its collapse. Lewis, who is also the author of Moneyball, The Big Short, and The Blind Side, spent months working with FTX before everything came to light.
The deal with Apple is reportedly worth mid-seven figures, making it one of the most significant book deals in recent memory. Apple's interest in the book is likely due to its reputation for producing high-quality, engaging content that resonates with audiences. The fact that Lewis spent six months working with FTX before everything came to light adds credibility to his account and makes the book a must-read for anyone interested in the world of finance and cryptocurrency.
Elon Musk's Potential iPhone Competitor
When asked if he would consider making an alternative phone if Apple and Google banned Twitter from their app stores, Elon Musk said that he would "certainly hope it hasn't come to that," but added that "yes" if there was no other choice, he would make an alternative phone. While this statement may seem like just a hypothetical exercise, it's actually a serious proposal that could have significant implications for the tech industry.
Musk's experience with Tesla has given him a reputation for building innovative and highly successful products. The Tesla software team is comprised of some of the most talented engineers in the industry, which suggests that if Musk were to ever create an iPhone competitor, it would be well-designed and capable of competing with the best. However, this is purely speculative, and it's impossible to predict whether or when such a product might emerge.
YouTube Drama: The Shady World of Sponsored Posts
Recently, I posted about my personal take on everything going on in the world of YouTube and sponsored posts. Specifically, I discussed my experience with a company called Established Titles, which I almost did a brand deal with. Despite showing real emails and other documentation, the company has turned out to be shady and more interested in making money than maintaining integrity.
I wrote about how as someone who values trust and transparency, I would rather prioritize those qualities over profits. I asked my audience if they had any experience with YouTube creators who have promoted FTX or other brands that may have been involved in questionable activities. The responses were overwhelmingly positive, with many viewers sharing their own experiences of being disappointed by certain YouTubers.
The TikTok Scandal: How Creators Were Duped
I also mentioned the recent TikTok scandal involving FTX and established titles. It appears that some creators were duped into promoting these brands without fully understanding the implications of their actions. This raises serious questions about the responsibilities of influencers and the importance of transparency in online advertising.
As someone who values authenticity and honesty, I believe that creators have a duty to inform their audience about the potential risks and consequences of sponsored posts. By doing so, they can build trust with their viewers and maintain the integrity of their brand. This is especially important when it comes to promoting cryptocurrency or other high-risk investments.
Podcast Plans: Apple Weekly and Beyond
Finally, I wanted to ask my audience if they would be interested in listening to an audio version of the Apple weekly episode, which would cover a wide range of topics including tech news, Apple updates, and interviews with industry experts. The podcast would likely be one hour long and delve deeper into each topic than the YouTube videos.
While it's still just an idea at this point, I'm curious to hear your thoughts on whether you'd tune in to a podcast version of Apple weekly. Would you subscribe? What topics would you like to see covered? Your feedback is invaluable, and I look forward to hearing from you in the comments below.