imore ces 2012 griffin

We Are at CES 2012: An Exclusive Interview with George from Griffin

This is Renee from iMore.com, and we are at CES 2012, where we have the opportunity to talk to George from Griffin. How's doing, George? Doing pretty good, yeah.

Right here in front of us has the Studio Connect, a revolutionary recording interface that you can use with your iPad and Garage Band. It's equipped with instrument inputs for guitars and bass, as well as vocal input. You also have MIDI in and out, allowing you to use either Garage Band's built-in samples or external apps to create custom MIDI files. Additionally, you can control MIDI output if you need to do something specific for live performances.

The best part? It's powered, which means you can charge your iPad at the same time, eliminating the need to waste that 30-pin port. You also get left and right speakers that are powered out, perfect for connecting to any speaker system. One of the coolest features is a separate mix control, allowing you to manage both your headphone mix and speaker output.

In terms of creative uses for this device, George mentions the band Gorillas, who recorded their entire last album on tour using an iPad, not with this specific product, but just as an example of the potential. People have been saying that iPads are just consumption devices, not creation tools, but products like this from Griffin are changing that narrative.

With the Studio Connect, you can turn your iPad into a full-fledged home studio, equipped with gain control and all the necessary connections to get started right away. It's an incredible tool for musicians, producers, and anyone looking to create music on their iPad. In fact, George jokingly says it's been an album waiting to happen.

One of the standout features of this device is its portability – literally. The Studio Connect holds your iPad while you work, keeping it charged and ready to use at all times. And the best part? You don't need to use a separate preamp to get started; everything is separate and can be charged independently.

The availability of this product is shipping now, with a retail price of $150. If you're interested in getting your hands on one, simply visit Griffin.com for more information. As George says, "the awesome is all up to you." Thank you very much, George from Griffin, and thank you, Renee from iMore.com, for this exciting interview at CES 2012.

"WEBVTTKind: captionsLanguage: enthis is Renee from imore.com we are at CES 2012 and we are talking to George from Griffin how's doing George doing pretty good yeah right here we have the studio connect and basically this is a uh recording interface that you can use with your U with Garage Band on the iPad uh it has your instrument in for guitars bass uh vocal you have your midi in your midi out you can use uh garage bands midi samples or you can use external app for your midi samples you can also control midi out as well if you have something specific do for live uh it's powered so you can actually charge your iPad at the same time you don't want to waste that 30 pin port you can do left and right speakers that are powered out and the cool thing is you have a separate mix so you can control your headphone mix as well as your speakers um whatever your speaker system is going to be for your out uh there's your gain control it's a how are you seeing people use this like what what are they creative ways or things you aren expecting yeah you ever heard of the band gorillas absolutely yeah they recorded their whole last album on tour with an iPad not using this but just the possibility next time they might they might hopefully that'd be kind of cool I just found that out I heard you told me about that it's pretty cool so people like were saying are accusing the iPad of being just a a consumption device and not being a creation device but people like griven are giving us the tools to really turn that around exactly exactly and the fact that you can get a home studio right here I mean it's it's it's very it's very cool and it's you get speakers and you made control I mean this is it's been an album waiting to happen absolutely and it it even even holds the and I say that cuz some people wouldn't think about it but it holds the iPad for you while you're doing all this and charges it too I'll say the other products you have to actually use this to get the preamp going this is all separate and you can charge that what's the availability on this uh it's shipping now um it's retailing at $150 for the studio connect um yeah you go to griffin.com and the awesome is all up to you yeah yeah yeah yeah all right thank you very much this is George from Griffin this is Renee from liore we're at CES 2012this is Renee from imore.com we are at CES 2012 and we are talking to George from Griffin how's doing George doing pretty good yeah right here we have the studio connect and basically this is a uh recording interface that you can use with your U with Garage Band on the iPad uh it has your instrument in for guitars bass uh vocal you have your midi in your midi out you can use uh garage bands midi samples or you can use external app for your midi samples you can also control midi out as well if you have something specific do for live uh it's powered so you can actually charge your iPad at the same time you don't want to waste that 30 pin port you can do left and right speakers that are powered out and the cool thing is you have a separate mix so you can control your headphone mix as well as your speakers um whatever your speaker system is going to be for your out uh there's your gain control it's a how are you seeing people use this like what what are they creative ways or things you aren expecting yeah you ever heard of the band gorillas absolutely yeah they recorded their whole last album on tour with an iPad not using this but just the possibility next time they might they might hopefully that'd be kind of cool I just found that out I heard you told me about that it's pretty cool so people like were saying are accusing the iPad of being just a a consumption device and not being a creation device but people like griven are giving us the tools to really turn that around exactly exactly and the fact that you can get a home studio right here I mean it's it's it's very it's very cool and it's you get speakers and you made control I mean this is it's been an album waiting to happen absolutely and it it even even holds the and I say that cuz some people wouldn't think about it but it holds the iPad for you while you're doing all this and charges it too I'll say the other products you have to actually use this to get the preamp going this is all separate and you can charge that what's the availability on this uh it's shipping now um it's retailing at $150 for the studio connect um yeah you go to griffin.com and the awesome is all up to you yeah yeah yeah yeah all right thank you very much this is George from Griffin this is Renee from liore we're at CES 2012\n"